From Accepted to Enrolled:

Strategies for Improving Student Enrollment & Yield


From Accepted to Enrolled:

Strategies for Improving Student Enrollment & Yield

What are the best strategies for optimizing yield for fall 2021? What student enrollment trends will set the tone for the year ahead? Find out when our panel of senior administrators from public and private institutions come together to discuss ways to support traditional-age students through this challenging new normal. In this conversation we:

  • Discussed current challenges facing colleges and universities
  • Identified effective strategies for yield/enrollment
  • Developed tangible next steps and approaches to consider

Our thanks to Jane Dané from Old Dominion, Jason Meriwether from Humboldt State University, Ian Mortimer from Rochester Institute of Technology and Brian O’Rourke from Mount Saint Mary’s for a lively and insightful discussion. 



Continued Learning


The Small College Imperative

Models for Sustainable Futures

Mary B. Marcy

With costs rising, traditional college student populations shrinking, and pundits predicting that huge numbers of colleges will close in the next few decades, small colleges cannot afford to pretend that business-as-usual can sustain them. This book, from Dominican University of California President Mary B. Marcy, offers five emerging models for how small colleges can hope to survive and thrive in these very challenging times: Traditional; Integrative; Distinctive Program; Expansion, and Distributed. In addition to offering practical guidance for colleges trying to decide which model is for them, the book includes brief institutional profiles of colleges pursuing each model. The book also addresses the evolving role of consortia and partnerships as an avenue to provide additional innovative ways to manage cost and develop new opportunities and programs while maintaining fidelity to mission and strategic vision.

We have included a chapter here for those interested in continuing this conversation around improving yield and student enrollment.







Carrie Lockhert

Associate Vice President, Partner Success



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